Does anyone find it ironic how Spring symbolizes life and rebirth in our culture, yet it is also the season when nothing new happens in our culture?
Movies are dead during these few months. Shows go off the air for pretty much all of March and April. People stop buying things entirely. Even our card community has slowed down.
We see only 1-3 new decks per month now as opposed to 5-10 a few months back. In a couple months, it will be 5-10 again if not higher.
What do you think is the reason behind this?
We can use the break from the release-a-day cycles.
People always have less cash after the holidays, and the economy picks up a little when people get their tax refunds, then more when summer unofficially starts on Memorial Day weekend (for non-Americans, Memorial Day is the last Monday in May and is a national holiday).
The economy as a whole has been dragging.
While many shows have traditionally gone into reruns after the Neilsen "bible" ratings (diary books are sent to individuals and returned to gauge TV ratings) are taken during February, hence the term "February sweeps". Nowadays, the schedule has become more year-round, so often shows will go off-the-air instead in favor of what used to be known as "mid-season replacements" but now are simply the off-season shows running new episodes. It's TV's attempt to compete with the 24/7/366 media behemoth known as the Internet.
Buying luxury items has always been cyclical and we're in the low end of that cycle.
More weddings take place in the springtime, so more people attend weddings and more people have to purchase wedding gifts in the springtime.
Leisure travel (non-winter oriented) gets a bump for Easter/Spring Break, lulls until Memorial Day weekend, then hits full-swing when schools close for summer - depending on where you live and what school, that would be sometime between late May and late June. People save for those kinds of trips.
I think that covers a lot of reasons...